Pearl Gray Equity and Research functions as a proprietary investment fund and market research firm. Pearl Gray's vertically integrated business model features throughout the investment value chain, including cross-asset market research, public security investments, and private enterprise incubation.

The firm invests across global financial markets and capitalises private junior mining projects. In addition to its operating activities, Pearl Gray's financial market commentary is frequently published by reputable media outlets, namely the Nasdaq, Yahoo Finance, and Business Insider.